[원서] (Contributions to Economics) Dr. Sandra Bell (auth.) - Internatio…
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[원서] (Contributions to Economics) Dr. Sandra Bell (auth.) - International Brand Management of Chinese Companies Case Studies on the Chinese Household Appliances ~ , [원서] (Contributions to Economics) Dr. Sandra Bell (auth.) - International Brand Management of Chinese Companies Case Studies on the Chinese Household Appliances ~기타솔루션 , 솔루션
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International Brand Management of Chinese Companies
Sandra Bell
International Brand Management of Chinese Companies
Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets
Physica-Verlag
A Springer Company
Author Dr. Sandra Bell Trappenbergstr. 35 45134 Essen Germany bell.sandra@bcg.com
ISBN 978-3-7908-2029-4 DOI: 10.1007/978-3-7908-2030-0
e-ISBN 978-3-7908-2030-0
Contributions to Economics ISSN 1431-1933
International Brand Management of Chinese Companies
Sandra Bell
International Brand Management of Chinese Companies
Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets
Physica-Verlag
A Springer Company
Author Dr. Sandra Bell Trappenbergstr. 35 45134 Essen Germany b…(투비컨티뉴드 )
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[원서] (Contributions to Economics) Dr. Sandra Bell (auth.) - International Brand Management of Chinese Companies Case Studies on the Chinese Household Appliances ~
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[원서] (Contributions to Economics) Dr. Sandra Bell (auth.) - International Brand Management of Chinese Companies Case Studies on the Chinese Household Appliances ~
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